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Use this webhook to find if Marketo field A value contains the value in Field B. This is case sensitive comparison.
You can make decision based on it in your Marketo flows.
Field A contains Field B value?
Use this webhook to find if Marketo field A value contains the value in Field B.
You can make decision based on it in your Marketo flows.
Wild card pattern matching
This web hook allows you to use 'wildcard' pattern matching against the value in a field in your smart list filters, smart campaigns etc.
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Add 2 score fields
Marketo flow actions or formulas allow us to 'concatinate' 2 score fields. But what if we want to 'add' the values in 2 score fields and save it in another score field?
Apply proper case
Use this to apply proper case to the field.
For example, covert jOhN, JOHN, john etc to John
Calculates an age based on the birthday.
Use this to calculates an age based on the birthdate provided
Compare 2 date fields
Use this to compare 2 date fields
Convert string to lower case
Use this to convert string to lower case.
For example, covert jOhN, John, JOHN etc to john
Convert string to upper case
Use this to convert string to upper case.
For example, covert jOhN, John, john etc to JOHN
Convert US state to proper 2-character abbreviation
Use this to convert US state to proper 2-character abbreviation
Count number of characters in a string
Use this to count number of characters in a string.
Count number of words in a string
Use this to count number of words in a string
Decrement the date field
Use this to decrement a date field
Display numbers with ordinal suffix
Use this to display numbers with ordinal suffix
For example,
1 as 1st
2 as 2nd
3 as 3rd
and so on...
Display the plural form of a noun
Use this to convert a noun to it's plural form
For example, covert cow to cows, computer to computers, man to men...
Generate an unique identifier
Use this webhook to generate a new unique identifier
Get a portion of a field value
Get a portion of a field value
increment the date field
Use this to increment the date field
Localize Date Format
Is there a way in Marketo to localize date tokens based on country or language?
Replace A with B in field C with CASE
Use this webhook to find if Marketo field C value contains the value in Field A. If it does, all the occurrences will be replaced by value of Field B. Case sensitive.
Replace field A with field B in field C
Use this webhook to find if Marketo field C value contains the value in Field A. If it does, all the occurrences will be replaced by value of Field B.
Reverses a text string
Use this to reverse a text string.
Validate Email
Use this hook to validate an email address as a correct email format.
Generate Event QR code
Use this webhook to automatically generate a QR code that the registered lead can bring to the event.
Get current time in the time zone of the lead
If you want to display current local time for the recipient's time zone in your email, use this web hook.
Send emails based on local times
Sending emails that are deployed according to a user's time zone is an important feature. But it is not available out of the box in Marketo.
You don't want to email people in the middle of the night (especially with a global audience), and certain times are proven to have higher open rates than others.
Suspend MQL alerts for holidays
Suspend MQL alerts to Sales when everyone is on vacation. And automatically send them on first day after holidays.
Time Of Inquiry: Personalize response
Send a different message to someone if they contact you during business hours or after hours?
How about if on the weekend?
And similar cases..
Time Of Inquiry: Route lead to different teams
Route leads to a different sales team based on the time of an inquiry?Inquiry received in PST workday goes to west coast teamInquiry received in EMEA workday routes to EMEA team
Extract Domain name from email address
If you need to analyze unique domains that are responding to your email campaigns etc.
Generally you will have to export the email addresses and process using Excel or perform a Formula field in SFDC.
No need, simply invoke this webhook and capture the domain in a separate field automatically.