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Localize Date Format
Is there a way in Marketo to localize date tokens based on country or language?
If you run global campaigns with various date tokens, for example, Account Renewal Date. You might find that the format which is pulled from SFDC (MM/DD/YYY) is practically insulting to French and German markets.
This web hook allows you to 'localize' the date token in appropriate format for the locale the lead is in.
Pass locale value like,
Web Hook url example:
http://BrightHooks.com/hook/localizedate.php?inputstring=merge date token here&locale=merge locale here
"outputstring":"localized date value will be merged here",
Create your web hook service in Bright Hooks using simple web form See example
Define the web hook in Marketo by using the Webhook Url shown above. See example
Please make sure to 'merge' appropriate fields as parameters as shown in that url.
Map the response to the field that you want to store the value returned by Bright Hooks web service. See example
Please make sure to add 'authentication information' to the web hook in Marketo.
'Advanced' web hooks are not included in Free Trial. Please let us know if you want to try it out.