Use Cases, View record [Id:7]
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Use Case

Automatically convert names to proper case
Some times, we get data in Marketo in incorrect cases. Leads enter their names in all caps like BOB, or all lower case like bob, or even like boB.
Image how it will look if the email you send reads,

Hi boB,

It was nice to meet you........

It defeats the purpose of merging the first name token in the email.

Are you sure that your leads have first names, last names in proper cases?
Solution:
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